Marketing Jobs in Web3

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Socket
$54k - $80k estimated
Remote

About Socket SOCKET is the first chain abstraction protocol. SOCKET was founded in 2021 with the mission to solve increasing fragmentation between rollups and chains. Over the last 2 years, SOCKET has facilitated over $11bn in volumes. SOCKET is leveraged by the top protocols & applications in the space like Metamask, Coinbase, Rainbow Wallet, Zapper, Zerion, OpenSea, Aevo, Matcha & more. We are looking for a results-driven Growth Marketing Manager to lead growth for Bungee. The ideal candidate is deeply familiar with B2C crypto products and has a proven track record of scaling user adoption in the Web3 space. Role & Responsibilities

Design and execute innovative campaigns to grow Bungee protocol's adoption (user base and volume) Optimize performance marketing strategies, including social media, content marketing, and partnerships. Collaborate with product and engineering teams to refine user onboarding and retention strategies based on data-driven insights. Foster an engaged Bungee user community in collaboration with community managers. Leverage partnerships with protocols, chains, and dApps to drive growth through co-marketing and ecosystem initiatives. Analyze user behavior and feedback to continuously improve acquisition and retention efforts. Track and report key growth metrics to measure success against goals. Develop and distribute content that effectively communicates Bungee's value proposition and educates users on Web3.

Required Experience

3+ years of experience in growth marketing, preferably for B2C crypto or blockchain products. Deep understanding of Web3 ecosystems, including DeFi and layer 1/2 chains. Strong analytical skills with ability to draw insights from various data sources Experience with paid acquisition, KOL partnerships and content marketing. Excellent communication and stakeholder management skills. Familiarity with community-led growth strategies and building engaged user communities.

Preferred Experience:

Experience in a high-growth startup environment. Hands-on experience managing user acquisition for wallet or DEX products. Proficiency with Web3 analytics tools like Dune Analytics or Nansen. Proven ability to execute partnership-driven growth strategies. Passionate about blockchain technology and driving Web3 adoption.

What you'll like about us:

We have real scale - our product reaches millions of people in crypto and our users love us No micromanagement bullshit. We trust each other and empower employees to make decisions autonomously. We are a team of builders- we’re always shipping Good vibes - we are all team players that only want the best for each other and the company. Remote Friendly - Enjoy the flexibility of remote work.

 

What does a marketing manager in web3 do?

A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3

Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space

This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks

Some specific tasks that a marketing manager in web3 might be responsible for include:

  • Developing and executing marketing campaigns to promote products or services in web3
  • Identifying target markets and customer segments within the web3 ecosystem
  • Managing relationships with partners and stakeholders within the web3 community
  • Analyzing market trends and consumer behavior in web3
  • Monitoring and reporting on the effectiveness of marketing efforts in web3
  • Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives