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Data Compliance Product Marketing Manager
New York, NY / Seattle, WA / San Francisco Bay Area, CA / Remote /
Operations /
Full-time
/ Remote
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About the Company
One of the fastest-growing and most trusted companies in blockchain security, CertiK is a true market leader. To date, CertiK has worked with over 4,200 Enterprise clients, secured over $310 billion worth of digital assets, and detected over 60,000 vulnerabilities in blockchain code. Our clients include leading projects such as Ripple, Aptos, Polygon, Samsung, and Ant Group.Investors include Insight Partners, Sequoia, Tiger Global, Coatue Management, Lightspeed, Advent International, SoftBank, Hillhouse Capital, Goldman Sachs, Coinbase Ventures, and others.
About the Role
As SkyInsights’ Product Marketing Manager, you will be a product champion within CertiK and a product evangelist to our customers. Collaborating closely with cross-functional teams, including sales and product development teams, you will drive innovation, develop go-to-market strategy and messaging, engage in market research, and drive product adoption. This is a full-time remote position based in the United States.
Responsibilities
- Conduct in-depth market research to identify customer needs and opportunities for crypto compliance and risk product development.
- Synthesize product requirements and develop product strategies and roadmaps.
- Collaborate cross-functionally with engineering, marketing, and sales teams to develop GTM, product launch and feature rollout plans.
- Establish product core positioning and craft messaging schemes.
- Act as a product champion and clearly communicate the product features to internal and external stakeholders.
- Develop sales enablement and customer success materials.
Requirements
- At least two years of prior product marketing management or product management experience in similar risk and compliance products is required.
- Strong verbal and written communication skills, with a focus on effective presentation abilities.
- Excellent content writing ability.
- Self-starter mentality with a commitment to execution. Focus on autonomy, prioritization, and being proactive.
- Strong understanding of blockchain technology and ecosystems.
- Strong aptitude for market research and analysis.
- Adaptable and hands-on approach, coupled with a strategic vision for long-term development.
- Demonstrated ability to create and draft effective sales and marketing materials.
$150,000 - $220,000 a year
The compensation for this job is $150,000 - $220,000, depending on experience and within the United States. Actual starting pay is determined by various factors, including but not limited to: relevant experience, skill set, qualifications, and other business and organizational needs. Please note that compensation ranges may differ for candidates in other locations.
CertiK is proud to offer medical, vision, and dental insurance, 401(k) plan with company matching, life and accidental death and dismemberment insurance, HSA (with high deductible plan), FSA, and other benefits to all US based full-time employees, along with flexible paid time off and holidays.
In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.
CertiK is proud to be an equal opportunity employer. We will not discriminate against any applicant or employee on the basis of age, race, color, creed, religion, sex, sexual orientation, gender, gender identity or expression, medical condition, national origin, ancestry, citizenship, marital status or civil partnership/union status, physical or mental disability, pregnancy, childbirth, genetic information, military and veteran status, or any other basis prohibited by applicable federal, state or local law.
CertiK will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements. https://www.eeoc.gov/sites/default/files/migrated_files/employers/poster_screen_reader_optimized.pdf. All CertiK employees are expected to actively support diversity on their teams, and in the Company.
Privacy Policy
Please review our privacy policy https://www.certik.com/company/recruitment-privacy-notice. By applying to this job you agree with our policies and practices and you give us consent to process the information you submit
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What does a marketing manager in web3 do?
A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3
Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space
This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks
Some specific tasks that a marketing manager in web3 might be responsible for include:
- Developing and executing marketing campaigns to promote products or services in web3
- Identifying target markets and customer segments within the web3 ecosystem
- Managing relationships with partners and stakeholders within the web3 community
- Analyzing market trends and consumer behavior in web3
- Monitoring and reporting on the effectiveness of marketing efforts in web3
- Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives