| Job Position | Company | Posted | Location | Salary | Tags |
|---|---|---|---|---|---|
Land On Top | United States | $63k - $120k | |||
Consensys | Remote | $12k - $150k | |||
Ditto PR | New York, NY, United States | $84k - $90k | |||
Ditto PR | New York, NY, United States | $126k - $198k | |||
| Learn job-ready web3 skills on your schedule with 1-on-1 support & get a job, or your money back. | | by Metana Bootcamp Info | |||
ConsenSys (Remote) | Remote | $87k - $110k | |||
Ditto PR | New York, NY, United States | $84k - $90k | |||
OKX | Abuja, Nigeria | $33k - $75k | |||
Gemunion Studio | United States | $84k - $90k | |||
Ditto PR | New York, NY, United States | $126k - $198k | |||
a16z | Los Angeles, CA, United States | $220k - $257k | |||
NEAR Foundation | London, United Kingdom |
| |||
OKX | Dubai, United Arab Emirates | $33k - $75k | |||
Nethermind | London, United Kingdom | $81k - $84k | |||
Stellar Development Foundation | San Francisco, CA, United States | $120k - $160k | |||
Binance | Asia |
|
An experienced marketer well-acquainted with DeFi applications. Your role will be to amplify the visibility of our sophisticated yet user-friendly DeFi product, foster an active community, and spearhead successful Yield Wars NFT sales.
Your Responsibilities
- Design and implement the overarching marketing strategy: plan activities, shape token economics, set KPIs, and oversee them
- Work closely with founding team to meet specification needs in line with business objectives. ️Provide feedback from the market/user to improve our product and pursue successful customer value experiences.
- Constantly work on new channels, creatives, and other ideas for experimentation, optimization, and acquisition growth
- Ideate, test, iterate, and optimize growth via paid acquisition, retargeting, and product optimizations across web and growth channels
- Spearhead media partnerships to achieve measurable expansion
- Cultivate and manage strategic marketing relationships, oversee social media channels like Discord and Telegram, and maintain budgetary discipline
- Analyze competitors, discerning their strengths and weaknesses to distinguish our unique selling proposition
- Understand user interests and pain points, tailoring solutions according to the customer journey
Qualifications
- At least 3 years of B2C marketing experience or relevant experience in web 3 project marketing
- Well-versed in performance marketing٫ conversion٫ and online customer acquisition
- Be able to work flexible and stretched hours to interact with the crypto community as frequently as possible
- A balance of logical, critical, strategic, and creative thinking
- Performance marketing experiences (paid ads + analytics) and mastery of analytics tools, attribution systems, and data visualization tools including Google Analytics, MixPanel, or Tableau
- Skill in designing KPIs and executing the PDCA cycle
- Deep understanding of crypto, dApps, web3 protocols, DAO, NFT services, and their marketing nuances. This is non-negotiable.
- Experience in launching and growing a social networking account and community from scratch
- Good presentation skills using any office tools such PowerPoint, excel/spreadsheet, and design thinking tools such as Miro, FigJam, etc.
- Led successful token or NFT-based fundraising experience
- Aptitude for UX writing and content creation
What does a marketing manager in web3 do?
A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3
Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space
This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks
Some specific tasks that a marketing manager in web3 might be responsible for include:
- Developing and executing marketing campaigns to promote products or services in web3
- Identifying target markets and customer segments within the web3 ecosystem
- Managing relationships with partners and stakeholders within the web3 community
- Analyzing market trends and consumer behavior in web3
- Monitoring and reporting on the effectiveness of marketing efforts in web3
- Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives