Your mission
As the Affiliate Account Manager you will be responsible for optimising and maintaining over 100+ affiliates across multiple markets. This includes monitoring and understanding affiliate performance with the purpose of continuously finding opportunities to improve revenue growth for Bitpanda. You will sit within the wider Partnerships team who are all supportive and driven in working towards the same goal. The Affiliate Account Manager will be involved across the Partnership & Affiliate spectrum.
What you will do
- Own the affiliate optimisation strategy and implementation across all types of affiliate partners, and all markets
- Grow Bitpanda’s presence across affiliates, as well as conversion and revenue contribution through smart expansion strategies
- Work cross-functionally with the local markets, analytics, product and creative teams to develop optimal affiliate campaigns
- Analyse campaign performance and identify new optimisation and growth levers
- Steer efficient budgets against defined ROI and volume targets
Who you are:
- 5+ years of experience in affiliate marketing management with a focus on both optimisation of existing affiliate partnerships as well as developing new relationships
- Proven track record in building sustainable revenue growth through affiliate partnerships
- Fluent in both German and English - Strong communication and negotiation skills, ability to connect easily with different types of people, stakeholders and partners;
- Detail oriented, you’ll notice when an affiliate has amended previously agreed content or site positioning
- Background in management of partnership platforms such as Impact Radius is a big plus
What does a marketing manager in web3 do?
A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3
Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space
This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks
Some specific tasks that a marketing manager in web3 might be responsible for include:
- Developing and executing marketing campaigns to promote products or services in web3
- Identifying target markets and customer segments within the web3 ecosystem
- Managing relationships with partners and stakeholders within the web3 community
- Analyzing market trends and consumer behavior in web3
- Monitoring and reporting on the effectiveness of marketing efforts in web3
- Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives