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Binance
This job is closed
Community & Growth Marketing Manager
Denmark, Copenhagen /
Marketing – Local Marketing /
Full-time Onsite or Remote
/ Hybrid
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Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.
Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?
Binance is looking for a Community & Growth Marketing Manager to inspire growth, excitement and education about Binance and our products and the cryptocurrency industry. With over 10 million users worldwide, we are looking to expand our reach even further.
This role will work remotely as part of a small team with the responsibility of expanding our brand awareness, planning and executing creative marketing campaigns, both online and offline. It requires working both highly autonomously and as part of the global distributed marketing team.
Responsibilities:
- Execute all marketing efforts in Denmark with hands on approachEducate the local market on blockchain, investing and Binance through all available on- and offline channels
- Build and grow a robust paid media experimentation approach across creative, app store optimization and landing page optimization to help grow ROI
- Manage and grow strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountability
- Manage new media partnerships end-to-end to drive measurable growth
- Work on integrated campaign, starting with strategy, brief and working on executing and measuring performance
- Constantly work on new content, channels, creatives and other ideas for experimentation, optimization and acquisition growth
- Grow and manage local Binance communities
- Organizing on- and offline events and meet-ups
- Help shape the Binance brand in the Benelux Report on the effectiveness of campaigns
- Reach ambitious growth KPIs
Requirements:
- Minimum 5 years of relevant acquisition marketing experience, preferably growing a significant mobile customer base leveraging experimentation
- Execution oriented mindset - with the humility, drive, and scrappiness to get it done
- Must have a strong interest and knowledge in the crypto/blockchain/technology space
- Must be able to work independently
- University degree relating to Marketing is a plus
- Must speak local language and have a strong grasp of English
Conditions:
・ Competitive salary
・ Flexible working conditions
・ Flat organisation
・ Great Locations with a highly talented and international colleagues
・ Be a part of the exciting future of the crypto-currency revolution and work on the world's no.1 crypto-currency exchange!
About Binance
Binance Exchange is the leading crypto exchange by trading volume and users, with customers in over 180 countries and regions. Capable of processing more than 1.4 million orders per second, Binance is one of the fastest trading platforms in the world. The platform focuses on security, robustness, and execution speed—attracting enthusiasts and professional traders alike.
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What does a Community Manager in Web3 do?
A community manager in web3, also known as a blockchain community manager, is responsible for managing and growing a community of stakeholders interested in a particular blockchain or decentralized technology
This can include tasks such as moderating online forums and social media groups, organizing events and meetups, and engaging with community members to understand their needs and concerns
The ultimate goal of a community manager in web3 is to build and maintain a strong, active, and engaged community that can help drive the adoption and development of the underlying technology
Some specific responsibilities of a community manager in web3 may include:
- Developing and implementing strategies for engaging with and growing the community in social madia (most likely on Discord and Twitter)
- Moderating online forums and social media groups, and responding to community members questions and concerns
- Organizing and hosting events and meetups to bring community members together and foster collaboration and knowledge sharing
- Working closely with the development team to ensure that the community's needs and feedback are being taken into account in the design and development of the technology
- Providing regular updates and information to the community about the progress and status of the technology
- Dentifying and addressing any issues or conflicts within the community, and working to resolve them in a positive and constructive manner.