Marketing Jobs in Web3

Caiz Holding AG is an international company offering innovative technology-based financial services and solutions for everyone. As we are building and exploring new markets with the worlds first Islamic decentralized blockchain and cryptocurrency, we also want to expand our young and dynamic team. You will face a highly collaborative work environment that is very driven to convert our company values into a fast and cost-effective money transfering structure while complying with Islamic financial principles.

We are currently looking for a Media & PR Manager to join our team at the German Headquarter in Frankfurt.

Tasks

The Media & PR Manager will be responsible for leading key marketing tasks for digital arm of PR focusing on online media, including ICO and Crypto tracking sites, and influencer outreach.

The PR Manager will craft press releases, monitor coverage, conceive and execute strategic partnerships, oversee online media and develop relationships with editors, journalists, influencers in the corresponding niches.

The PR Manager should be highly organized and resourceful, able to develop a strategy and calendar and execute on that plan while also remaining flexible in order to effectively deal with press requests as they come in.

While the Public Relations Manager will work with external agencys, they should be extremely comfortable in a highly autonomous environment where they will be relied upn to execute their own ideas.

Responsibilities:

• Define Media plan based on global marketing strategy
• Work with product and marketing team to align on the media plan according to roadmap
• Select media outlets, ICO & Crypto tracking sites and influencers to work with
• Define publishing contents and brief agencies
• Review all articles and make sure the information shared is correct and aligned with the marketing messages
• Fully Manage Media Publishing of PR Articles and for Link building articles
• Fully Manage Ico tracker/Coin tracker listings
• Find the right influencer and Manage the relationship with influcner
• Working with internal and external partners with KPI of improved sales returns and ROI from the investments
• Establish new best practices in this new territory together with global partners
• Build and maintain strong rapports with press/influencers and deliver PR value against the PR spending
• Cultivate and develop productive relationships with traditional and social media contacts on behalf of the brand
• Work in partnership with cross functional teams to manage relationships from a PR standpoint defining, implementing and monitoring PR brand campaigns in tight collaboration with the wider marketing team, specifically the digital and marketing managers

Requirements

Experience:

• 3+ years of professional experience
• Knowledge or experience in Finance and/or Decentralized Finance and/or Cryptocurrency/Blockchain is an advantage
• An understanding of the global media landscape within the Crypto, DeFI/Finance, Blockchain/Tech sector
• Highly organized and resourceful, able to develop a strategy and calendar and execute on that plan while also remaining flexible
• Analytical capacity to interpret KPIs and results of Media campaigns and take performance based decisions act upon
• Exceptional organizational skills and high emotional intelligence; demonstrated ability to build and maintain strong relationships
• Outstanding writing and communication skills, highly-impactful social capacity
• Demonstrated ability to work effectively both autonomously and collaboratively Creative thinking skills
• Tech-savvy

Level of studies: Diploma, Bachelor or Master Degree in Journalism, PR, Marketing, Communications or similar

Language Requirements: Fluent in German and English

Software/IT/Development skills: Microsoft Office

Apply today, if you want to become part of our young and dynamic team where you will be able to actively shape this fast-growing company in a highly developing sector.