Job Position | Company | Posted | Location | Salary | Tags |
---|---|---|---|---|---|
Stronghold | San Francisco, CA, United States | $180k - $2000k | |||
SFOX | Jersey City, NJ, United States | $117k - $135k | |||
FalconX | Remote | $100k - $135k | |||
National Football League (NFL) | New York, NY, United States | $73k - $90k | |||
Learn job-ready web3 skills on your schedule with 1-on-1 support & get a job, or your money back. | | by Metana Bootcamp Info | |||
Auros | Remote | $45k - $72k | |||
Animoca Brands Limited | Hong Kong, Hong Kong | $91k - $112k | |||
Paxos | Remote | $87k - $112k | |||
Ramp | London, United Kingdom | $117k - $135k | |||
Crescendo | Remote | $60k - $120k | |||
Circle | Singapore, Singapore | $73k - $153k | |||
Auros | Remote | $84k - $110k | |||
Binance | Singapore, Singapore |
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Binance | Abu Dhabi, United Arab Emirates |
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Story Protocol, Inc. | San Francisco, CA, United States | $125k - $160k | |||
LayerZero Labs | Remote | $86k - $150k |
Head of Marketing Strategy & Operations
What You’ll Do
- Build and evolve a measurable and predictable customer acquisition engine
- Manage marketing technology budgets, vendor evaluations, vendor relationships, contracting, and ensure that the mechanics of the marketing operations are working optimally
- Be the voice of marketing performance to our revenue leadership team
- Work day-to-day with sales leadership, SDR, and revenue operations to ensure optimization and cross-functional alignment
- Manage marketing operations consultants to improve marketing automation, targeting & personalization
- Develop business cases to inform investment & campaign ROI analysis
- Analyze media mix and provide recommendations
- Mature our channel attribution, forecasting and goal setting/tracking
- Work with leadership to design effective quarterly business reviews and strategy offsite
- Lead our martech roadmap strategy and calendar
- Lead long term multi-year strategic planning to increase total addressable market (TAM)
Who You are
- Driven, curious and self-motivated to continuously master their tradecraft
- Strategic thinker
- Humble, collaborative, and team player
- Fosters an environment that supports learning, innovation, and intelligent risk-taking; and exhibits resilience in the face of setbacks
- Understands the complex Stronghold ecosystem with multiple personas and drives the best ROI with your marketing decisions
What We're Looking For
- 12+ years of marketing strategy & operations supporting demand generation for B2B technology businesses
- Expert in driving digital journeys through digital marketing and demand generation programs
- Proven track record analyzing top of funnel marketing metrics and sales pipeline to provide actionable insights and recommendations
- Experience with Account Based Marketing (ABM) technology and programs
- Experience with HubSpot, Sprout Social, X (fka Twitter), LinkedIn, Mailchimp
- Continuously evaluate the performance and outcomes of integrated campaigns, helping marketing leadership adjust demand tactics and strategy accordinglyAn innate sense of urgency to drive programs forward and deliver results
- Ability to manage long-term projects with short-term troubleshooting concurrently
- Process-oriented with the ability to bring structure and scalability to how we use our martech stack
What do you do in a strategy job?
A strategy job typically involves identifying opportunities for growth and development for a company or organization, as well as developing plans to achieve those objectives
Depending on the specific role and industry, a strategy job might involve tasks such as market research, analyzing data, identifying trends and patterns, formulating business plans and proposals, forecasting revenue and expenses, identifying risks and opportunities, and communicating recommendations to senior management
Some examples of specific strategy jobs might include business strategy, marketing strategy, product strategy, corporate strategy, and operations strategy
In each of these areas, the primary goal is to develop a comprehensive plan that will help the company achieve its goals and objectives, while minimizing risks and maximizing opportunities
This might involve working with other departments within the organization, as well as external stakeholders such as customers, suppliers, and industry experts
In addition to these specific tasks, a strategy job often requires strong analytical skills, creativity, strategic thinking, and excellent communication and collaboration skills
Successful strategy professionals must be able to work well with others, develop strong relationships with key stakeholders, and effectively communicate complex information to both technical and non-technical audiences.