Brand Marketing Jobs in Web3

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Job Position Company Posted Location Salary Tags

Cake Pte Ltd

Singapore, Singapore

OKX

Singapore, Singapore

Chaos Labs

New York, NY, United States

$72k - $100k

Cash App

San Francisco, CA, United States

Square

New York, NY, United States

cLabs

Remote

$72k - $100k

Wirex Limited

Singapore, Singapore

$63k - $90k

Nexo

Remote

$54k - $85k

Nori

Seattle, WA, United States

$175k - $191k

Nexo

Sofia, Bulgaria

$54k - $87k

InfiniGods

Remote

$63k - $79k

Zerion

Remote

$40k - $62k

Nansen.ai

Singapore, Singapore

$45k - $60k

Palm NFT Studio, Inc.

New York, NY, United States

$67k - $72k

Nexo

Sofia, Bulgaria

$63k - $79k

Senior Brand Marketing Designer

Cake Pte Ltd

This job is closed

Marketing

Behind every successful brand lies an amazing product, supported by an equally fantastic brand & marketing team. At its core, the brand & marketing team at Cake DeFi are a bunch of creative storytellers. From awareness to conversion, skeptic to advocate - we create and shape the brand story at every step of the customer journey. Our aim is to deliver a consistent and exceptional experience across the entire marketing funnel.

Storytelling comes in many forms. Our diverse and multi-talented team takes care of all aspects of marketing at Cake DeFi: brand, content & community, CRM, design, affiliate & performance marketing, public relations, and social media. We’ve built a team that is deeply passionate about what our brand stands for and represents in the crypto, DeFi and web3 space. We’re on the lookout for other creative storytellers. If you want the opportunity to help build a global brand that is at the forefront of DeFi, apply now!

Cake Defi is now looking to hire a VP to help drive content strategy across channels. Reporting directly to the Co- founder , you will work with different teams to bring our story to life

Responsibilities

  • Own our content strategy.
  • Oversee, develop, and build a team of passionate content marketers.
  • Organize and create meaningful content across social media platforms, including managing content calendar, writing, and editing social media posts, and improving engagement.
  • Work closely with communications, legal, and business stakeholders to develop our content roadmap and ensure copy relevance and effectiveness.
  • Use data monitor and evaluate our social media presence and performance.
  • Analyze the impact of campaigns to determine if they are aligned with overall business objectives.

Required Qualifications

  • Knowledge of cryptocurrency ecosystem and digital asset space is a big bonus.
  • 10+ years of experience as content strategist coming from the B2C background.
  • Strong track record of successful content campaigns that have direct impact on revenue.
  • Excellent writing, proofreading, and editing skills.
  • Strong drive and high standards to produce excellent results, with a proven track record of success.

What do brand marketers do?

Brand marketers are responsible for developing and implementing marketing strategies and campaigns to promote a brand or product

This includes researching target audiences, identifying key messages and positioning, and developing promotional materials such as ads, social media posts, and websites

Brand marketers also work to build and maintain the reputation and image of the brand, often through public relations and customer service efforts

They may also be responsible for tracking and analyzing market trends, as well as measuring the effectiveness of marketing campaigns

Overall, the main responsibility of a brand marketer is to increase brand awareness and sales, and to create a positive perception of the brand among customers

This involves a combination of creative thinking, strategic planning, and data analysis.