Strategy Jobs in Web3

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Job Position Company Posted Location Salary Tags

Binance

Bangkok, Thailand

Chainalysis

United Kingdom

$87k - $92k

Bitpanda

Remote

$95k - $102k

Pulley

Remote

$150k - $190k

Pulley

Remote

$160k - $200k

Zamp

Gurgaon, India

$90k - $112k

Okx

Remote

$143k - $257k

Chainlink Labs

New York, NY, United States

$111k - $119k

Okx

Remote

$143k - $257k

Improbable

London, United Kingdom

$63k - $100k

Inmobi

Remote

$90k - $104k

Pulley

Remote

$150k - $195k

Aurosglobal

Remote

$105k - $145k

Impossible Cloud

Hamburg, Germany

$31k - $72k

Superduper

United States

$86k - $150k

Binance
Thailand, Bangkok

Fiat - User Growth Marketing Manager - Strategy

UAE, Dubai / Thailand, Bangkok
Marketing – Marketing /
Full-time Onsite or Remote /
Remote

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Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 250 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

Join Binance’s Fiat Team, one of our core business lines, to scale global user growth. You'll work across teams (BD, Product, Marketing, Regional) to build structured, data-driven strategies that drive acquisition, activation, and retention.

Requirements

    • Optimize growth & retention strategies based on our current global fiat ecosystem
    • Lead full-funnel user journeys: acquisition → activation → retention → conversion
    • Drive multi-channel user acquisition (KOLs, social, SEO/ASO, referrals, communities)
    • Set up & track key metrics: CAC, LTV, retention, conversion, viral coefficient
    • Run rapid A/B tests, iterate growth models, and improve user quality
    • Tailor strategies for local markets with deep user insights
    • Collaborate cross-functionally to bring strategies to life

Responsibilities

    • 8+ yrs in user growth/performance / digital marketing
    • Global market experience (MENA, LATAM, SEA, Africa, etc.)
    • Strong data mindset, familiar with growth tools & KPIs
    • Internet, Web3, or fintech background preferred
    • Excellent English communication; multilingual is a plus
    • Adaptable, entrepreneurial, and hands-on
Why Binance
• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.

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What do you do in a strategy job?

A strategy job typically involves identifying opportunities for growth and development for a company or organization, as well as developing plans to achieve those objectives

Depending on the specific role and industry, a strategy job might involve tasks such as market research, analyzing data, identifying trends and patterns, formulating business plans and proposals, forecasting revenue and expenses, identifying risks and opportunities, and communicating recommendations to senior management

Some examples of specific strategy jobs might include business strategy, marketing strategy, product strategy, corporate strategy, and operations strategy

In each of these areas, the primary goal is to develop a comprehensive plan that will help the company achieve its goals and objectives, while minimizing risks and maximizing opportunities

This might involve working with other departments within the organization, as well as external stakeholders such as customers, suppliers, and industry experts

In addition to these specific tasks, a strategy job often requires strong analytical skills, creativity, strategic thinking, and excellent communication and collaboration skills

Successful strategy professionals must be able to work well with others, develop strong relationships with key stakeholders, and effectively communicate complex information to both technical and non-technical audiences.