Marketing Jobs in Web3

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Job Position Company Posted Location Salary Tags

Swyftx

Brisbane, Australia

$9k - $75k

Windranger Labs

United States

$90k - $145k

Serotonin

New York, NY, United States

$45k - $55k

Bitso

Latin America

$98k - $108k

Heretic

San Francisco, CA, United States

$21k - $75k

Seedify

Europe

$81k - $111k

nahc.io

Dubai, United Arab Emirates

$21k - $54k

Toku

United States

$90k - $105k

Offchain Labs

Remote

$86k - $150k

Coinbase

Remote

$105k - $124k

Coinbase

Remote

$161k - $190k

Coinbase

Remote

$127k - $149k

Neon EVM

Remote

$84k - $120k

Presto

APAC

$21k - $54k

Soliduslabs

Remote

$39k - $45k

Swyftx
$9k - $75k estimated
Brisbane
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Performance Marketing Specialist

Brisbane
Marketing – Marketing /
Permanent /
Hybrid

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At Swyftx, we're not just building a fintech scaleup; we're shaping the future of Australia's digital currency industry. With over 800,000 users, we have our sights set high, aiming to be Australia's most trusted cryptocurrency trading platform and the next billion-dollar success story. 

We’re looking for a Digital Performance Specialist who’s passionate about driving growth through digital channels and eager to make a meaningful impact in the fintech space. If you’re someone who loves diving into data, optimising campaigns, and bringing innovative ideas to life, this role could be the perfect fit for you! 

As our Digital Performance Specialist, you'll play a pivotal role in expanding our brand’s reach, generating high-quality leads, and enhancing customer engagement across Swyftx’s digital channels.Please note that this is a hybrid role, with two days each week based in our beautiful Milton office and the flexibility to work the remaining three days from home or the office, depending on your preference. 

Some of your key responsibilities in this role will include:

    • Campaign Management: Execute and optimise digital marketing campaigns across PPC, social media, and retargeting networks, monitoring performance and budget allocation to maximise ROI. 
    • Performance Analytics & Reporting: Provide regular reports and insights, leveraging Google Analytics and other tools to optimise conversion funnels, enhance customer targeting, and support growth initiatives in line with Swyftx’s strategic objectives. 
    • Market Innovation: Identify and recommend new performance marketing strategies and channels, with a focus on testing, measuring, and refining to improve customer acquisition and convey product benefits effectively. 
    • Agency & Vendor Management: Oversee relationships with external agencies for programmatic advertising, ensuring alignment with Swyftx’s objectives, managing budgets, and optimising campaign outcomes to drive the best possible results. 
    • Cross-Functional Collaboration: Work closely with the wider marketing team to align messaging, improve ad creatives, and ensure that campaign strategies are cohesive across all digital touch points. 

To thrive in this role, you’ll bring:

    • Proven experience in a similar role, in-house or agency-based, with a strong focus on SEM and paid social media, ideally covering both web and app-based advertising. 
    • Expertise in implementing SEM strategies, especially within Google Ads, Meta, and other key paid media platforms. 
    • A results-driven mindset, demonstrated by a track record of driving growth and achieving performance targets. 
    • Proactive problem-solving abilities and a self-starter attitude that enables you to address challenges independently. 
    • Excellent communication and interpersonal skills, allowing you to collaborate effectively across teams. 
    • Strong analytical skills and a data-driven approach, with a knack for identifying areas to improve automation and efficiency. 
    • In-depth knowledge of conversion funnels and optimization techniques to boost campaign performance. 
    • Familiarity with attribution tools like AppsFlyer and Branch, which would be an advantage but not essential.

Some of our perks and benefits include:

    • Unlimited fee-free trading 
    • Inhouse barista 
    • Career growth, training, mentorship, and development opportunities 
    • Social activities, game breaks and recognition awards 
    • Fully stocked kitchen, breakfast and lunch foods, unlimited fresh fruit and snacks 
    • Weekly catered lunches on a Wednesday 
At Swyftx, we're not just building a diverse and dynamic environment; we're celebrating it. We value and embrace the unique experiences, qualities, and characteristics that each member of our team brings, and we're committed to cultivating an inclusive workspace where everyone feels valued, respected, and empowered to do their best work.   
 
If you are driven by excellence, a deep commitment to integrity, and an unwavering drive to make an impact then click ‘apply now’.  
 
We have an internal Talent Acquisition function, and therefore are not accepting approaches from recruitment agencies. 
 
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What does a marketing manager in web3 do?

A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3

Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space

This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks

Some specific tasks that a marketing manager in web3 might be responsible for include:

  • Developing and executing marketing campaigns to promote products or services in web3
  • Identifying target markets and customer segments within the web3 ecosystem
  • Managing relationships with partners and stakeholders within the web3 community
  • Analyzing market trends and consumer behavior in web3
  • Monitoring and reporting on the effectiveness of marketing efforts in web3
  • Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives