Marketing Jobs in Web3

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Job Position Company Posted Location Salary Tags

Starknet Foundation

London, United Kingdom

$88k - $107k

OKX

Jakarta, Indonesia

$71k - $112k

Massa

Remote

$44k - $50k

Rhino.Fi

Remote

RockTree Capital

Remote

$68k - $116k

R3

London, United Kingdom

Immersion

Singapore, Singapore

Web3 Recruit

Remote

$140k - $180k

Ether.Fi

Grand Cayman

$27k - $67k

Ramp

London, United Kingdom

$27k - $36k

OKX

Singapore, Singapore

$90k - $110k

Stellar Development Foundation

San Francisco, CA, United States

$45k - $60k

Botto

Remote

$44k - $66k

OKX

Singapore, Singapore

$68k - $90k

Ecosystem Marketing Lead

Starknet Foundation
$88k - $107k estimated

This job is closed

Ecosystem Marketing Lead

London
Marketing /
Full-time employee /
Hybrid

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The Starknet Foundation is a new organisation established to support the development of Starknet, a state-of-the-art layer 2 blockchain network built on top of Ethereum. Our mission is to unlock Ethereum’s scalability and efficiency, making decentralized applications more accessible and effective. As our Ecosystem Marketing Leader, you will have a unique opportunity to join on the ground floor, helping us scale our ecosystem growth efforts during a critical inflection point.

Responsibilities:
• Spearhead all ecosystem marketing efforts from strategy to execution, supporting events, products launches, feature updates, competitive & partner marketing initiatives.
• Collaborate closely with internal/xfn teams (Growth, Product, the broader Design/Comms/Events Marketing team) to align marketing initiatives with the priorities of the Foundation & ecosystem, ensuring a unified approach, consistent messaging, and ultimately helping to drive awareness, engagement, and growth across developer segments.
• Conduct research & leverage your deep understanding of industry trends & developer needs to represent and account for the voice of the ecosystem as products & features are developed and brought to market.
• Create compelling product messaging, collateral and campaigns utilized for cross-channel growth (digital, social, events).
• Serve as the founding member of the Ecosystem Marketing team, leading the build-out of the team and function as needs grow.

Requirements:
• Accomplished technical Marketer with 8+ years of relevant experience developing successful ecosystem & product marketing strategies and a deep understanding of the motivations and needs of existing & interested web3 audiences.
•  Strategic thinker with a hands-on approach to marketing tactics and execution. The ideal person will possess deep marketing & leadership experience and have the ability to operate immediately as part of a small initial org, with the ability to  expand in both scope and leadership responsibility as the Marketing org grows.
• Expert at multi-channel marketing and growth strategies, specifically in early-stage and high-growth organizations.
• Excellent communication and interpersonal skills, with the ability to engage with a variety of audiences.
Substantial working understanding of blockchain technologies (Ethereum, Layer 2 scaling solutions, DeFi) with the capability of communicating with both technical & non-technical audiences 
• Adept at driving marketing strategies that target & engage different developer communities and a strong point of view on how to achieve this for Starknet.
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What does a marketing manager in web3 do?

A marketing manager in web3 is responsible for promoting and selling products or services in the decentralized web, also known as web3

Overall, a marketing manager in web3 plays a critical role in helping organizations succeed in this rapidly evolving and innovative space

This involves developing and implementing marketing strategies that are tailored to the unique characteristics of web3, such as the use of blockchain technology and decentralized networks

Some specific tasks that a marketing manager in web3 might be responsible for include:

  • Developing and executing marketing campaigns to promote products or services in web3
  • Identifying target markets and customer segments within the web3 ecosystem
  • Managing relationships with partners and stakeholders within the web3 community
  • Analyzing market trends and consumer behavior in web3
  • Monitoring and reporting on the effectiveness of marketing efforts in web3
  • Collaborating with other teams, such as product development and sales, to ensure that marketing efforts align with business objectives